Aman ki Asha – an initiative by Times of India and Jung Group. I am sure many people would have been shocked (like I was) after seeing the headlines on January 1st. And most of them would have ignored it saying that something like that wouldn’t be possible. For them, I would like to repeat what they said - It is easier to say Hi than to say Sorry. It's shorter too. Besides, there is no rule that says a book has to be closed before a new one is opened. Not even if it's a history book. (See the newspaper advertisement below)
They also made a good television promo(may be one of the many) for the project…I like it…
Below is the advertisement which appeared in Times of India, on January 1st, 2010.
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